Mail surveys can be an effective and relatively inexpensive source of information on physicians' beliefs, attitudes, knowledge, and practices. Surveys of physicians, however, have been characterized by lower response rates than general population surveys, raising concerns about nonresponse bias, or the likelihood that nonresponding physicians will be systematically different from the population under study. This paper discusses procedures for improving cooperation to mail questionnaires among physicians. Some of the methods proposed differ from those used in general population surveys. Generally, these procedures strive to (1) improve the cost-benefit ration of cooperation for physicians; (2) allow physicians flexibility to choose the mode of interview; and (3) provide physicians with the opportunity to express their views completely
Learning Objectives: Discuss procedures for improving cooperation to mail surveys of physicians.
Keywords: Survey, Research
Presenting author's disclosure statement:
Organization/institution whose products or services will be discussed: None
I do not have any significant financial interest/arrangement or affiliation with any organization/institution whose products or services are being discussed in this session.