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APHA Scientific Session and Event Listing
Session: What Would It Take to Dialogue with Big Tobacco?
4003.0: Tuesday, November 07, 2006: 8:30 AM-10:00 AM
Oral
What Would It Take to Dialogue with Big Tobacco?
Learning Objectives: See Session Abstract
Moderator(s):Robbin Derry, PhD, MBA
8:30 AM**SESSION ABSTRACT** What would it take to dialogue with big tobacco?  [ Recorded presentation ]
Robbin Derry, PhD, MBA
8:40 AMWhy we don't trust them: Motivations behind the tobacco industry's quest for dialogue with the tobacco control community  [ Recorded presentation ]
Mitchell Zeller, JD
9:00 AMTalking to the tobacco industry: Establishing effective dialogue in a morphing marketplace
David Sweanor, JD
9:20 AMWhat's a cigarette company to do? Measures the industry could take to build trust  [ Recorded presentation ]
Kenneth E. Warner, PhD
9:40 AMBuilding strategic distrust: Seeking common ground  [ Recorded presentation ]
Robbin Derry, PhD, MBA
See individual abstracts for presenting author's disclosure statement and author's information.
Organized by:Alcohol, Tobacco, and Other Drugs
CE Credits:CME, Health Education (CHES), Nursing

The 134th Annual Meeting & Exposition (November 4-8, 2006) of APHA