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Abstract #154933

Michele Simon, JD, MPH, Research and Policy, Marin Institute, 24 Belvedere St., San Rafael, CA 94901, 415-257-2485, micheles@marininstitute.org

Junk food marketing to children has become such a major problem that virtually every major health professional organization has called on the food industry to curb its harmful practices. Meanwhile, rates of obesity and chronic disease are rising, and disproportionately so among children within racial and ethnic minority groups. The alcohol and tobacco industries have a sordid history of targeting such populations. Likewise, alcohol and tobacco control advocates have much experience to share in legal and policy strategies to address industry's harmful marketing practices.

This innovative, cross-disciplinary panel of experienced public health lawyers will discuss: 1) how the food industry targets minority children and the application of local regulatory controls; 2) lessens learned from the tobacco and alcohol control movements to help inform nutrition advocates; 3) ideas for how alcohol, tobacco, and nutrition advocates can work together to forge solutions that address all three problems in communities to promote public health in a more strategic and effective manner.

Learning Objectives:

• Identify the ways in which minority children and youth are targeted with advertising for junk food, alcohol, and tobacco.
• Apply the lessons learned from regulating tobacco and alcohol advertising to food
• Develop legal and policy strategies for curbing junk food marketing and other negative advertising in communities

Keywords: Nutrition, Obesity

Presenting author's disclosure statement:

Any relevant financial relationships? No
Any institutionally-contracted trials related to this submission?

I agree to comply with the American Public Health Association Conflict of Interest and Commercial Support Guidelines, and to disclose to the participants any off-label or experimental uses of a commercial product or service discussed in my presentation.