One: met with key researchers in the field, getting input on what needed to be done.
Two: got feedback from industry (expecting financial support): they recommended that there needed to be a ‘consensus' before any action.
Three: Consensus was developed and signed by 12 scientists.
Four: Getting the word out has included: exhibits and seminars (for professionals) and a new public health web site for the public (under development).
The purpose of this presentation is to share the experiences of the pilot so that a much larger scale project can be undertaken to implement a vitamin D public health promotion.
The public's questions: ‘how much (do I take)?' and ‘why don't I get enough?' Medical response has been either unaware and/or wary of potential risks (close to zero). Organizations ‘wait' for government policy. Businesses support community efforts, but not in-house intervention.
Conclusion: The public is ready. A clear and unambiguous ‘here's what you need to do to diagnose and treat vitamin D deficiency' needs to be presented to both the professionals and the institutions for their inclusion and acceptance.
Learning Objectives:
1. Describe the next three steps for a public health intervention that need to be taken based on the evidence available
2. Identify three key things about vitamin D that get the attention of the public, the medical groups, the institutions
3. Identify a starting point in their community.
Keywords: Primary Prevention, Cancer
Qualified on the content I am responsible for because: I did the actions and I wrote the abstract.
Any relevant financial relationships? No
I agree to comply with the American Public Health Association Conflict of Interest and Commercial Support Guidelines, and to disclose to the participants any off-label or experimental uses of a commercial product or service discussed in my presentation.
See more of: Community Health Planning and Policy Development
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