261584 Prescription drug abuse in the clinical setting: Development and implementation of a web-based continuing medical education (CME) course for physicians, medical students, and other clinicians

Tuesday, October 30, 2012 : 9:00 AM - 9:15 AM

Robert Carroll, PhD(c), MN, RN, ACRN , Digital Strategies, Health Communications Group, IQ Solutions, Rockville, MD
According to the Centers for Disease Control and Prevention (CDC), the United States is in the midst of a prescription drug abuse epidemic, with opioid misuse of particular concern. In response, in 2009 the National Institute on Drug Abuse (NIDA) launched its on-line outreach initiative, NIDAMED, to help physicians, medical students, and other clinicians better address this complex problem. Through NIDAMED, materials from NIDA Centers of Excellence (CoE) are available online. Materials include screening tools, reference guides, and a comprehensive resource guide to help clinicians provide screening, brief interventions, and treatment referrals for non-medical prescription drug use, as well as for alcohol and other substance use.

This project focuses on making these NIDAMED resources more accessible and self-guided, and adding the incentive of continuing medical education (CME) credits for clinicians who use these valuable resources. This presentation describes the development and implementation by NIDA, in partnership with IQ Solutions and Medscape, of two online CME modules. Session will include:

• Discussion of the problem of prescription drug abuse in the US.

• Overview of the discovery processes creating the foundation for the NIDAMED CME modules.

• Description of the innovative “test and teach” approach to on-line clinical education.

• Discussion of marketing approaches used targeting physicians, medical students and other clinicians.

• Evaluation strategies employed to provide performance measures on module use and functionality.

• Adaptation of the modules for integration into medical school curricula, and for use with hand-held devices.

• Demonstration of CME modules.

Learning Areas:
Assessment of individual and community needs for health education
Chronic disease management and prevention
Clinical medicine applied in public health
Communication and informatics
Implementation of health education strategies, interventions and programs
Planning of health education strategies, interventions, and programs

Learning Objectives:
Describe the crisis of prescription drug abuse in the United States. Identify 3 learning needs for practicing physicians regarding the assessment of and intervention for prescription drug abuse. Explain the “test and teach” approach to adult clinical CME programming. Differentiate between the learning needs of clinicians initiating opioid therapies and the learning needs of clinicians managing patients who abuse prescription drugs.

Keywords: Drug Abuse, Prescription Drug Use Patterns

Presenting author's disclosure statement:

Qualified on the content I am responsible for because: I have been project director of multiple federally funded clinical training grants focusing on HIV and STI prevention and treatment,drug abuse prevention,assessment and intervention, and mental health co/morbidities. My scientific and clinical areas of expertise include: clinical education and adult learning theory, interactive e-health communications, co-occurring substance use and mental health disorders, prescription drug misuse, HIV risk and substance use, and patient/family adjustment to chronic illness. I have presented this research at past conferences.
Any relevant financial relationships? No

I agree to comply with the American Public Health Association Conflict of Interest and Commercial Support Guidelines, and to disclose to the participants any off-label or experimental uses of a commercial product or service discussed in my presentation.