The existing women-focused family planning service delivery system offers little scope for addressing the reproductive health problems of men in Bangladesh. The program is facing a major challenge how to integrate health services for men in the existing women-focused service delivery system. This article presents the findings from a quasi-experimental nonequivalent control group operations research study to increase the utilization of health care facilities by men. The interventions include the development of behavioral change communication (BCC) materials for men, improvements of RTI/STI services, training of field staff, special hours for men and introduction of referral network. Findings suggest that simple interventions such as rearrangement in the physical lay out of the facility, contacting males through their wives, interaction with male health workers can significantly increase the number male clients seeking services from these health facilities. It is observed that training of female service providers on male reproductive health issues increased their knowledge and eagerness to provide services to male clients.
Learning Objectives: N/A
Keywords: Male Reproductive Health, Service Integration
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