The 130th Annual Meeting of APHA

Abstract #43109

Jim Carman, MS, California Department of Health Services, 601 N 7th Street, MS 675, Sacramento, CA 94234, 916-324-3996, jcarman@dhs.ca.gov

Take Action! was introduced on the web in January 2001 and developed for online use by The Physical Activity and Health Initiative (PAHI) It was adapted from the CDC Director’s Physical Activity Challenge. California was one of 14 state health departments, which participated, in the National Coalition for Physical Activity’s pilot testing of the Challenge in 1998, when the name was changed to March into May. PAHI a program of the University of California San Francisco on contract with the California Department of Health Services formed the California Health Promotion Collaborative (CHPC). The CHPC, an affiliation of local employee health promotion organizations partnered with PAHI to release and present Take Action! as a resource and a tool available to all California employers. The website www.ca-takeaction.com serves not only to disseminate the program but a virtual meeting place for health promotion professionals. In 2001 over 30 California employers implemented Take Action. Plans for 2002 include training, incentives and mini grants to increase participation and data collection.

Learning Objectives:

• Identify the elements of the “challenge” that made it easy for its adaption.
• Identify how a website can be used to diffuse an intervention.
• Identify the roles of different organizations in a successful state wide collaboration to promote health.

Keywords: Worksite, Physical Activity

Related Web page: www.ca-takeaction.com

Presenting author's disclosure statement:
I do not have any significant financial interest/arrangement or affiliation with any organization/institution whose products or services are being discussed in this session.