The second speaker will describe how the Rhode Island Health Department conducted qualitative research with diverse populations and designed a website based on audience-driven principles, health communications, and social marketing. Focus group research and usability studies guided presentation of information, page layout and navigational schemes. One of the results was a department-wide infrastructure that was established for making policy recommendations and for monitoring the website.

1. Describe how the Shapiro/Blonna Model increases student-to-student and student-to-faculty interaction in on-line classes and design assignments for use with a small group instruction model.
2. Design on-line courses using a small group instruction model.
3. Apply evidence-based communication principles in the delivery of web-based public health information; design a research study using focus groups to create a public-driven, state health department website; and, evaluate health communication strategies applied in state health department website.