The 131st Annual Meeting (November 15-19, 2003) of APHA

The 131st Annual Meeting (November 15-19, 2003) of APHA

3092.0: Monday, November 17, 2003 - 11:24 AM

Abstract #54868

U.S. anti-tobacco movement's four major tendencies: Can't we all get along?

Michael S Givel, PhD, Department of Political Science, The University of Oklahoma, 455 West Lindsey, Room 215, Norman, OK 73019, 405-325-8878,

The U.S. anti-tobacco movement has four major (but not exclusive) tendencies. While all four tendencies advocate greatly reducing tobacco use, these tendencies sometimes have conflicts over how to accomplish this goal. They became seriously divided in 1998 over the Global Settlement.

One tendency includes groups like Americans for Nonsmokers' Rights, which primarily uses insider lobbying tactics along with outsider tactics (primarily media advertisements) to enact local anti-tobacco laws. A second tendency includes groups like Campaign for Tobacco Free Kids that primarily use federal level insider lobbying tactics to enact tobacco control legislation. A third tendency includes groups like American Lung Association and American Cancer Society, which primarily uses insider lobbying tactics with occasional outsider tactics at all governmental levels. The fourth tendency includes groups like INFACT, which engage in outsider direct actions such as consumer tobacco boycotts and anti-tobacco stockholder resolutions.

In 1998, anti-tobacco groups with a federal focus negotiated a Global Settlement with the tobacco industry without the other factions. This resulted in major dissension within the anti-tobacco movement. The anti-tobacco social movement needs to create a format to resolve differences between all factions. This includes recognizing social movements go through stages including proving failures of official institutions, public education, direct actions, changing majority public opinion, and enacting new laws. The anti-tobacco movement is currently building (including through direct action campaigns) and using public support of tobacco control to enact new laws. All four tendencies play crucial roles in this endeavor and need to be accommodated.

Learning Objectives:

Keywords: Tobacco Policy, Social Activism

Presenting author's disclosure statement:
I do not have any significant financial interest/arrangement or affiliation with any organization/institution whose products or services are being discussed in this session.

Tobacco Media and Marketing

The 131st Annual Meeting (November 15-19, 2003) of APHA