Back to Annual Meeting Page		American Public Health Association 133rd Annual Meeting & Exposition December 10-14, 2005 Philadelphia, PA

Abstract #110893

Leah M. Ranney, PhD, Sheps Center for Health Services Research, University of North Carolina at Chapel Hill, 725 Airport Road, UNC-CH CB# 7590, Chapel Hill, NC 27599, 919-843-1341, leah_ranney@unc.edu, Cathy L. Melvin, PhD, MPH, Cecil G. Sheps Center for Health Services Research and Smoke-Free Families National Dissemination Office, University of North Carolina at Chapel Hill, 725 Airport Road, CB # 7590, Chapel Hill, ND 27599-7590, and Catherine Rohweder, DrPH, Cecil G. Sheps Center for Health Services Research, UNC-Chapel Hill, CB# 7590, 725 Airport Road, The University of North Carolina, Chapel Hill, NC 27599-7590.

This presentation describes the benchmarks, database, and process used by the National Partnership to Help Pregnant Smokers Quit (National Partnership) to measure its progress towards the 2010 goal of reducing smoking among pregnant women to less than one percent. Launched in May 2002, the National Partnership is a diverse coalition of over 60 leading government, health, and philanthropic organizations dedicated to helping pregnant women become smoke-free. The National Partnership is implementing an Action Plan to provide effective clinical and community-based interventions to every pregnant smoker in the US. The National Partnership recruited partner organizations to participate in working groups in the following areas: healthcare, media, policy, research, communities/worksites, and state outreach. The working groups identified priorty activities and established benchmarks for gauging their progress. Using conference calls the working groups develop and implement plans for achieving change in their area. The National Partnership designed a database to continually monitor all communications, strategies, and products of the working groups. Data on select objectives and benchmarks will be used to illustrate the progress achieved on a range of activities. The implications of these results illustrate how partnerships between health service organizations can work and accomplish shared goals. At the conclusion of the session, the participants will be able to: 1) Describe the progress of the working groups in achieving their goals, 2) Assess the usability of Access as an effective evaluation tool for tracking health service data, and 3) Recognize the value in partnering with other health organizations to accomplish common goals.

Learning Objectives: At the conclusion of the session, the participants will be able to

• Describe the progress of the working groups in achieving their goals,
• Assess the usability of Access as an effective evaluation tool for tracking health service data, and
• Recognize the value in partnering with other health organizations to accomplish common goals.

Keywords: Tobacco, Pregnancy

Related Web page: www.helppregnantsmokersquit.org

Presenting author's disclosure statement:

I wish to disclose that I have NO financial interests or other relationship with the manufactures of commercial products, suppliers of commercial services or commercial supporters.