162373 Recovering & rebuilding as one: The state of tobacco control in Louisiana

Wednesday, November 7, 2007

Ashley Ross, MPH , The Louisiana Campaign for Tobacco-Free Living, Louisiana Public Health Institute, New Orleans, LA
Matthew Valliere, MPA , Chronic Disease Prevention and Control, Louisiana Department of Health and Hospitals Bureau of Primary Care and Rural Health, Chronic Disease Unit, Baton Rouge, LA
Debra G. Morris, MPH, CHES , Emory University, Tobacco Technical Assistance Consortium (TTAC), Chicago, IL
Louisiana is one of eleven states with more than one major tobacco control program for the state. The public Louisiana Tobacco Control Program (LTCP) was created within the Department of Health and Hospitals in 1993 and is funded by CDC Office on Smoking and Health. The not-for profit program, The Louisiana Campaign for Tobacco-Free Living (TFL), began in 2003 with funding from the state excise tax on tobacco and is located within the Louisiana Public Health Institute. After the 2005 hurricanes Katrina and Rita, both programs faced programmatic challenges and corresponding changes. More than ever, the importance of highly synergistic, effective and efficient state tobacco control programs is critical in long-term sustainability.

In this integration process, TFL and LTCP partnered with the Tobacco Technical Assistance Consortium and CDC Office on Smoking and Health in the development of a renewed comprehensive tobacco control plan. These collaborating agencies established a multi-phased integration process, including: ensuring strong understanding of ongoing programs; constructing highly integrated strategic, evaluation and work plans, all grounded in CDC's most recent Best Practices framework; gathering input from community stakeholders regarding program priorities; and developing renewed infrastructure and programming supportive of and supported by the TFL/TCP integration.

Louisiana presents our integration experiences as a case study for other states in their own integration processes. Our presentation includes: a) overview of the integration context; b) integration framework and brief descriptions of processes within; and c) highlights of promising practices and challenges encountered in the development of a joint tobacco control program.

Learning Objectives:
1) Discuss the benefits of developing a comprehensive statewide tobacco prevention and control plan 2) Describe a framework for effective program integration 3) Analyze their program and applicability of such an integration framework in their own state/program 4) Identify potential areas for applicable promising practices and challenges

Keywords: Tobacco Control, Partnerships

Presenting author's disclosure statement:

Any relevant financial relationships? No
Any institutionally-contracted trials related to this submission?

I agree to comply with the American Public Health Association Conflict of Interest and Commercial Support Guidelines, and to disclose to the participants any off-label or experimental uses of a commercial product or service discussed in my presentation.