177609 Training Public Health Students to be Anti-Tobacco Advocates

Tuesday, October 28, 2008

Tracey E. Barnett, PhD , Department of Behavioral Science and Community Health, University of Florida, Gainesville, FL
Thalia V. Smith, BS , Department of Behavioral Science and Community Health, University of Florida, Gainesville, FL
Jamie L. Pomeranz, PhD , Department of Behavioral Science and Community Health, University of Florida, Gainesville, FL
Barbara Curbow, PhD , Behavioral Science and Community Health, University of Florida, Gainesville, FL
We received financial support to develop public service announcements (PSA) about tobacco to be utilized in a University environment. Two courses taught through a summer session, Health Communications and Adolescent Health, were both used in the development of the PSA's. Nine PSAs total were developed, three about smoking cessation, three about smoking prevention, and three specifically targeted for persons with disabilities. For each set of three, the topics of cigarettes, hookah, and smokeless tobacco were used. MPH students taking the Health Communications course learned how to develop and produce PSA's. We received IRB approval to interview college students in the development to better target this audience regarding their knowledge and current use. In the Adolescent Health course, theories for risk and protective factors; peer, family and school settings for influence; and tobacco use among adolescents and emerging adults were all covered to inform the students of the issues involved. Combining courses to include one topic goal area enhances the students' education about program development and then seeing the PSAs around campus reinforces the purpose for the work involved.

Learning Objectives:
Applying knowledge to develop and use public service announcements good for student learning in the classroom and beneficial for the entire University; Ways to utilize funding opportunities from tobacco settlements in a classroom setting; Combining course development to enhance student learning.

Keywords: Tobacco, Students

Presenting author's disclosure statement:

Qualified on the content I am responsible for because: I am a Professor who implemented the project my classroom
Any relevant financial relationships? No

I agree to comply with the American Public Health Association Conflict of Interest and Commercial Support Guidelines, and to disclose to the participants any off-label or experimental uses of a commercial product or service discussed in my presentation.