182577 Utilization of substance abuse treatment publications by professionals in related fields

Tuesday, October 28, 2008

Resa F. Matthew, PhD , JBS International, Silver Spring, MD
Barbara Fink, RN, MPH , JBS International, Silver Spring, MD
Holly A. Brooks, MS , JBS International, Silver Spring, MD
Christina Currier , Center for Substance Abuse Treatment, Rockville, MD
Manu Singh, PhD , JBS International, Inc., North Bethesda, MD
The Knowledge Application Program (KAP), funded by the Center for Substance Abuse Treatment, develops products on best practices in substance abuse treatment and disseminates the products to treatment professionals and professionals working in related disciplines. Target audiences include substance abuse treatment providers, consumers and their families, and professionals working in other health and social services systems. Professionals working in related systems are in an excellent position to identify individuals with substance use disorders and help these individuals obtain needed treatment services.

KAP publishes a serial Substance Abuse in Brief (SAIB) Fact Sheet aimed at educating these professionals. This study investigates the target audience's awareness and reactions to content, format, usefulness, and access to this product. Using an online survey, data were collected from a random sample of professionals. A 40% response rate was obtained. Respondents (N=237) were primarily female and had a mean of 17 years (SD = 10.27) in their field. Results indicate that 74% (n = 163) were more likely to obtain substance abuse treatment information from journals and other professional publications, from participation in trainings and workshops, and through informal conversations with other professionals. However, respondents also used the SAIB as a resource for a training or class, to distribute to others, and to keep informed. Qualitative analyses suggest that participants wanted short publications that contained useful, up-to-date information. These findings have implications for identifying innovative strategies for disseminating substance abuse treatment publications targeting professionals working in fields related to substance abuse treatment.

Learning Objectives:
Recognize the need for substance abuse treatment products that specifically target treatment providers and other professionals in the health social services systems. Identify how substance abuse treatment providers and other professionals become aware of and what content and format they want in substance abuse treatment publications. Discuss the implications for developing innovative strategies to disseminate publications for professionals working in fields related to substance abuse treatment.

Presenting author's disclosure statement:

Qualified on the content I am responsible for because: Assisting with the analyses and content of the report.
Any relevant financial relationships? No

I agree to comply with the American Public Health Association Conflict of Interest and Commercial Support Guidelines, and to disclose to the participants any off-label or experimental uses of a commercial product or service discussed in my presentation.