Use of Logic Models to Improve Program Performance

The session will focus on the use of logic models as a mechanism to improve program performance. It will also promote with the use of the social capital framework to improve public health programming and in evaluation. Logic models will be used to strengthen program planning and evaluation skills.

During this presentation we will review, discuss and apply logic model methodology however the presentation goal is not too spend too much time presenting logic model methodology. It is anticipated therefore that a portion of the allocated presentation time will be dedicated to participants initiating the creation of their own logic model (to fully understand the process).

The presentation is moreover intended to have participants apply quickly and immediately the model to define and/or describe their traffic safety project.

Participants will be exposed to three types of logic models including boxes & arrows, lograme, and modular. Once a type is selected this process will be used so attendees can further develop their traffic safety program (addressing motorcycles, pedestrians or driver inattention). They will also be encouraged to treat their logic model like a living document noting that reconsideration or correction may need to occur throughout the process.

For the purposes of this institute and as the logic model methodology emphasizes, evaluation is concerned with identifying and measuring improvement, however defined. Noting that evaluation can be used to measure the program's assumptive theory, the program's intervention process and the program's results - all three will be considered. Participants will be provided with information and guided to select the method most appropriate for their intervention.

There will also be an emphasis on distinguishing between program “outputs” and “outcomes”. Participants will understand that an “output” is not an indicator of program success and ways to measure success will be demonstrated. By participating in the logic model exercises it will help to foster effective program planning and evaluation skills which will allow APHA and the PHTSI teams to better track progress, outcomes and accomplishments and better communicate successes in the future.