203644 BodyWorks: An Obesity Prevention Toolkit for Latino Families

Tuesday, November 10, 2009: 5:00 PM

Mary Lou Rife, PhD , Rife Communications, Inc., Bethesda, MD
Jonelle Rowe, MD , Office on Women's Health, US Department of Health and Human Services, Washington, DC
The BodyWorks Toolkit on obesity prevention for adolescents was adapted from English into Spanish for Latino families by the Office on Women's Health (OWH), DHHS. This toolkit, targeted to parents and caregivers of adolescent girls and boys, was designed to promote healthy eating and increased physical activity for all family members. The toolkit is distributed using a train-the-trainer (TOT) approach within communities. Among the components of the kit are: a handbook for parents in Spanish; a bilingual and English-language recipe book; a meal planner; shopping list; food diary; and DVD in Spanish; materials for boys and girls in English. Training both for families and trainers are conducted in Spanish. Challenges in developing the kit include: 1) adapting, rather than translating the print materials and DVD; 2) conducing focus groups and formative research to address the specific needs of Latino parents and adolescents; 3) targeting a broad range of Latino sub-cultures, including South and Central American, Mexican, Puerto Rican, Caribbean, and Cuban; 4) producing a video that would appeal to a spectrum of Latino families; 5) Using behavior change models as a foundation for the 10-week session with Latino families; and 6) training appropriate trainers to reach families in community-based programs. The toolkit is provided free to families and trainers. The training manuals, also supplied by OWH, are supplemented by an OWH listserv for trainers, training and marketing resources, and a range of training tools online.

Learning Objectives:
1. To discuss the challenges of adapting an obesity prevention toolkit, with several components, including a DVD and recipe book, to a Latino audience. 2. To describe the formative research necessary to assure a relevant product 3. To identify the type of team required to collaborate this project for Latino families 4. To discuss distribution methods for the toolkit, using a train-the-trainer method for reaching families. 5. To identify pre-testing methodologies with target audience before final draft.

Keywords: Latino Health, Obesity

Presenting author's disclosure statement:

Qualified on the content I am responsible for because: Have worked in public health for 25 years, mostly with federal clients and especially on projects related to women's and girls' health. PHD and prior presentations at APHA
Any relevant financial relationships? No

I agree to comply with the American Public Health Association Conflict of Interest and Commercial Support Guidelines, and to disclose to the participants any off-label or experimental uses of a commercial product or service discussed in my presentation.