Community health assessment: Research-based findings of demographic and behavioral characteristics associated with drinking

Drinking alcohol not only negatively impacts physical health but frequently leads to social and emotional issues. Some develop dependency. However, there are many people who remain consuming alcohol heavily. Based on the health needs, preferences, and utilization assessment survey conducted in four rural counties in central Michigan, community health related to drinking habit was examined. Over 3,000 surveys were returned and analyzed. Nearly 60% were found to be drinkers and more than one half of the drinkers were heavy drinkers (3 or more drinks per episode). Several demographic variables (age, gender, education level, family income, etc.) were found to be significantly associated with the drinking status of the residents. Some health behaviors (smoking, exercising, medical checkup frequency, etc.) were also found to be significantly associated with the residents' drinking status. Findings in this study will allow community health professionals to pinpoint the target population to address messages and strategies that help heavy drinkers reduce their alcohol consumption, which, in turn, will contribute to improving community health.