Lessons learned from UNICEF international experience on communicating with children

Communication with children has been taking on an increasing role in communication for development. There have been many innovative efforts in developing communication strategies, media and materials in support of several key program and focus areas including: early childhood development, child protection, emergency response to children, HIV/AIDS and all aspects of health hygiene. This presentation will focus on two broad areas: 1) Guidelines based on international research and experience on what is most appropriate, inclusive and effective for children of different age groups – with emphasis on reaching the most vulnerable children and families. 2) Examples from several UNICEF Country Offices (COs) and other international settings on a process of capacity building used in support of programs that are aimed at ensuring sustainability and local ownership. Several media and materials for children and caregivers will be shared.Examples include Myanmar, South Africa, Indonesia, Vietnam, Egypt and Turkmenistan.