213434 Radio broadcasting and public health

Monday, November 9, 2009: 11:30 AM

Maiken Scott , Behavioral Health Reporter, WHYY-FM (NPR), Independence Mall West, Philadelphia, PA
This panelist will define the key difference in radio broadcasting as well as the role and impact radio has in the media.

Learning Objectives:
List the advantages of radio and how it compares to other mediums Describe how to best pitch a public health story to a radio news outlet.

Presenting author's disclosure statement:

Qualified on the content I am responsible for because: I am a behavioral health reporter at WHYY-FM (NPR).
Any relevant financial relationships? No

I agree to comply with the American Public Health Association Conflict of Interest and Commercial Support Guidelines, and to disclose to the participants any off-label or experimental uses of a commercial product or service discussed in my presentation.