217491 Increasing the use of Arizona's tobacco quitline by those with mental health challenges: A systems change approach

Tuesday, November 9, 2010

Stephen Michael, MS , Mel and Enid Zuckerman College of Public Health, University of Arizona, Tucson, AZ
Wayne Tormala, MSW , Bureau of Tobacco and Chronic Disease, Arizona Department of Health Services, Phoenix, AZ
Arizona's Bureau of Tobacco and Chronic Disease recognized that Arizonan's with chronic mental health issues are dying 30 years younger than the general population and that much of this is due to tobacco use. Strategic planning sessions were held with the director of the Arizona Smokers' Helpline, key staff from the Bureau of Tobacco and Chronic Disease and key staff from the Division of Behavioral Health to address increasing the use of the State's quitline by this vulnerable population. A proposal was submitted to the Center for Disease Control and fully funded to address this issue as a system problem. This presentation will outline the important findings that led to this decision to focus on a vulnerable population, examine the steps that were taken to develop a strong collaboration of partners that are committed to adding tobacco cessation to the treatment planning of those with mental health challenges and review the impact of the early stages of the project to bring key players together in the behavioral health community. This initiative aims to include consumers, practitioners, medical professionals and families in developing a systematic approach to increasing awareness of tobacco cessation research and increasing the use of a referral-based system to increase the use of the tobacco quitline by those with mental health challenges complicated by tobacco use.

Learning Areas:
Administration, management, leadership
Public health administration or related administration
Public health or related organizational policy, standards, or other guidelines
Social and behavioral sciences
Systems thinking models (conceptual and theoretical models), applications related to public health

Learning Objectives:
1. List three key steps in developing an effective collaboration to facilitate a systems change. 2. Describe the process used in Arizona to increase the use of the quitline amongst those with chronic mental health diagnoses. 3. Assess at least one lesson learned that can implemented in your setting to increase tobacco cessation services for the mental health population.

Keywords: Access to Care, Mental Health

Presenting author's disclosure statement:

Qualified on the content I am responsible for because: I am qualified to present on this topic because I oversee the operations of a state-wide tobacco quitline and am a licensed professional with over 20 years of experience in public and private behavioral health.
Any relevant financial relationships? No

I agree to comply with the American Public Health Association Conflict of Interest and Commercial Support Guidelines, and to disclose to the participants any off-label or experimental uses of a commercial product or service discussed in my presentation.