218136 Evaluating the impact of a tobacco-free university policy on student attitudes and tobacco use

Monday, November 8, 2010

Elisia Cohen, PhD , College of Communications and Information Studies, University of Kentucky, Lexington, KY
Donald Helme, PhD , College of Communications and Information studies, University of Kentucky, Lexington, KY
Ellen Hahn, DNS, RN , Tobacco Research and Prevention Program, University of Kentucky College of Nursing and College of Public Health, Lexington, KY
Background. Over 300 U.S. colleges and universities have implemented tobacco-free campuses to promote a healthy place to live, work, and learn. The University of Kentucky campus went tobacco-free in 2009 (http://www.uky.edu/TobaccoFree/). Purpose. To evaluate student tobacco-related attitudes and behaviors before and after implementing a tobacco-free policy. Significance. There is little planned evaluation research on tobacco-related attitudes, behaviors and attitudes toward a comprehensive tobacco-free college campus policy before and after policy implementation on a campus in a tobacco-growing state. Methodology. Students aged 18 to 26 were randomly recruited to participate in a two-part computer-based research survey administered in a research lab. After sampling, additional smoking students were enrolled (= 267 smokers, n = 400 nonsmokers). Pre- and post-tests measured students' tobacco use and attitudes toward the campus policy change. Findings/Results. Prior to policy change, 74% of students reported being familiar with the rules and regulations regarding the upcoming tobacco-free campus policy. 61% of students felt that the policy will be successful in reducing people's exposure to secondhand smoke on campus. 36% of students felt that the upcoming tobacco-free policy would be successful with encouraging people at the University to quit using tobacco. These attitudes did not differ by smoking status (p>.05). The second wave of data collection will conclude in May, 2010 and allow for evaluation of the effect of policy change on student attitudes and behaviors. Conclusions/Recommendations. Understanding student tobacco behaviors, experience with tobacco-free policies, and attitudes toward such policies are critical to evaluating tobacco-free campus policy implementation.

Learning Areas:
Advocacy for health and health education
Assessment of individual and community needs for health education
Public health or related public policy

Learning Objectives:
1. Identify key indicators of student support for a tobacco-free campus policy initiative in a tobacco-growing state. 2. Discuss the nature of polytobacco use, and related alcohol and drug abuse, in a representative sample of college students from a flagship university in a tobacco-growing state. 3. Explain changes in polytobacco attitudes and behavior after implementation of a tobacco-free campus policy.

Keywords: Tobacco Policy, College Students

Presenting author's disclosure statement:

Qualified on the content I am responsible for because: I am qualified to present because I oversee and conduct research in tobacco control and health communication and am a faculty member at the University of Kentucky.
Any relevant financial relationships? No

I agree to comply with the American Public Health Association Conflict of Interest and Commercial Support Guidelines, and to disclose to the participants any off-label or experimental uses of a commercial product or service discussed in my presentation.