223273 REACH Pima County Cervical Cancer Prevention Partnership; an integrated effort to eliminate cervical cancer disparities for Hispanic women

Wednesday, November 10, 2010 : 9:10 AM - 9:30 AM

Martha Moore-Monroy, MA , National Center of Excellence in Women's Health, University of Arizona, Tucson, AZ
Ada Wilkinson-Lee, PhD , National Center of Excellence in Women's Health, University of Arizona, Tucson, AZ
Mari Wilhelm, PhD , Department of Nutritional Sciences, University of Arizona, Tucson, AZ
Elvia Lopez , National Center of Excellence in Women's Health, University of Arizona, Tucson, AZ
Lourdes Paez-Badii , Southeast Arizona Area Health Education Center, Nogales, AZ
Francisco Garcia, MD, MPH , Obstetrics and Gynecology; National Center of Excellence in Women's Heath; Arizona Hispanic Center of Excellence, University of Arizona, Tucson, AZ
Background: Despite dramatic reductions in U.S. cervical cancer mortality over the last 50 years, Hispanic women continue to experience significant disparities related to cervical cancer. The Pima County Cervical Cancer Prevention Partnership (PCCCPP) a community-campus partnership received funding in 2007 from the Centers for Disease Control and prevention Racial and Ethnic Approaches to Community Health across the U. S. (REACH US) to eliminate these disparities. PCCCPP objectives include increasing knowledge of HPV and cervical cancer, training community health outreach workers, facilitating access to services, and implementing a patient navigation program for Mexican American women. The partnership builds on community strengths and leadership to develop sustainable, integrated strategies addressing multiple social determinants including but not limited to issues related to providers, access, health literacy, culture, language, transportation, health system, immigration, discrimination, communication, poverty and insurance status. This presentation focuses on identified strategies, initial outcomes and lessons learned. Methods: Community based participatory methods including survey, process and qualitative data were employed to evaluate the impact of these strategies. Results: The priority population identified social determinants of health impacting these disparities and developed sustainable strategies relevant to the culture and challenges facing this community. Conclusions: The root causes of health disparities are multifaceted, complex, and will take years of concentrated effort to eliminate. The initial results of the PCCCPP efforts reveal the importance of strong community based participatory approaches targeting specific social determinants of health to the development of sustainable interventions that are responsive to the culture and challenges of underserved communities.

Learning Areas:
Administer health education strategies, interventions and programs
Advocacy for health and health education
Diversity and culture
Implementation of health education strategies, interventions and programs
Planning of health education strategies, interventions, and programs
Program planning

Learning Objectives:
1.At the end of the session participants will be able to discuss integrated, community based participatory strategies addressing the social determinants of health impacting cervical cancer disparities for Hispanic women in a county located in the Arizona-Sonora border region. 2.At the end of the session participants will be able to evaluate lessons learned from a community based participatory strategy to eliminate cervical cancer disparities for Hispanic Women.

Keywords: Health Disparities, Cervical Cancer

Presenting author's disclosure statement:

Qualified on the content I am responsible for because: I am qualified to present because I am the program director for a community-campus partnership working to eliminated cervical cancer disparities for Mexican American women.
Any relevant financial relationships? No

I agree to comply with the American Public Health Association Conflict of Interest and Commercial Support Guidelines, and to disclose to the participants any off-label or experimental uses of a commercial product or service discussed in my presentation.