226441 Organizational Development for Health Equity: Lessons Learned from an Environment and Policy Change Community Benefits Health Initiative

Monday, November 8, 2010 : 1:00 PM - 1:15 PM

Naima T. Wong, PhD, MPH , Georgia Health Policy Center, Georgia State University, Atlanta, GA
Chris Parker, MBBS, MPH , Georgia Health Policy Center, Georgia State University, Atlanta, GA
Community benefits are a potential resource for funding health equity intervention given their requirement to serve unmet need in a service region. Participatory approaches to community benefits are ideal for optimal community engagement; however, community-based participatory research (CBPR) is often conducted in partnerships between institutions and established community based-organizations (CBO). Underserved communities often lack thriving CBOs or do not have organizations with adequate capacity to participate in research. Organizational development and community capacity building are therefore key considerations for sustaining community benefits investments. This paper explores the lessons learned from Healthy Belvedere, a community benefits health initiative in south DeKalb County, Georgia. Healthy Belvedere is a partnership between Kaiser Foundation Health Plan for Georgia, The Community Foundation for Greater Atlanta, DeKalb County, Georgia State University and the Belvedere community. The primary objective of the initiative is to support environment and policy changes that promote healthy eating and active living (HEAL). Belvedere is a predominantly Black urban neighborhood with a high prevalence of hypertension and other health disparities. While Belvedere has two neighborhood associations, neither has 501(c)(3) status and no other viable non-profits currently exist to sustain fundraising beyond Kaiser's investment. As such, the partnership has undertaken organizational development and community capacity building as a scope of work parallel to HEAL environment and policy change. The broader implications of Healthy Belvedere's lessons learned suggest that, while organizational development may seem distal to the aims of community benefits programming, the capacity of a community is key to sustaining investment and improving health.

Learning Areas:
Implementation of health education strategies, interventions and programs
Planning of health education strategies, interventions, and programs
Public health or related public policy

Learning Objectives:
1. List community-based participatory research principles 2. Describe the rationale for organizational development in community benefits programs 3. Identify potential challenges when engaging in community-based organizational development

Keywords: Community Capacity, Community Benefits

Presenting author's disclosure statement:

Qualified on the content I am responsible for because: The lead authors are qualified to present because they are the local evaluation team that serves Healthy Belvedere as academic research partners and participant observers with expertise in organizational development, health promotion, and community-based participatory research.
Any relevant financial relationships? No

I agree to comply with the American Public Health Association Conflict of Interest and Commercial Support Guidelines, and to disclose to the participants any off-label or experimental uses of a commercial product or service discussed in my presentation.