229338 Social technologies and collaborative health engagement: A systematic review and evaluation of digital and social media tools

Wednesday, November 10, 2010 : 12:50 PM - 1:10 PM

Gonzalo Bacigalupe, EdD, MPH , Department of Psychology, University of Deusto Bilbao & IKERBASQUE BasqueE Foundation for Science, Bilbao, Spain
     
How does social networking technologies (social media, Web2.0 and other emergent technologies) can enhance the ability of health care providers and patients to develop collaborative approaches in health care and integrated care. This presentation is based on a systematic mapping of social media projects in the health care field and the development of a heuristic model to evaluate their impact on collaboration in health care prevention and intervention. A taxonomy was developed based on a throughout review and analysis of Web2.0 offerings and the research literature. Since the literature is still developing in this area, this paper offers a heuristic template to systematic analyze social media in collaborative health endeavors.

Learning Areas:
Communication and informatics
Implementation of health education strategies, interventions and programs
Provision of health care to the public

Learning Objectives:
1. Identify categories that allow health care and public health practitioners to evaluate social media tools. 2. Assess the role of social media tools in the development of collaborative health care and effective engagement. 3. Categorize the multiplicity of social media tools into a taxonomy that can inform their adoption by health care organizations.

Keywords: Health Information, Technology

Presenting author's disclosure statement:

Qualified on the content I am responsible for because: Associate Professor carrying on research on the subject of collaborative health care and social media. Associate Editor of Family, Systems, and Health; funded to carry on research in this area of scholarship. I have presented on many APHA Conferences.
Any relevant financial relationships? No

I agree to comply with the American Public Health Association Conflict of Interest and Commercial Support Guidelines, and to disclose to the participants any off-label or experimental uses of a commercial product or service discussed in my presentation.

Back to: 5162.2: Innovative Methods in Health Informatics Information Technology