229999 Development of an ecologically- oriented cardiovascular disease prevention and control intervention in El Paso, Texas

Wednesday, November 10, 2010 : 1:00 PM - 1:15 PM

Sherrie Wise, MPH , El Paso Regional Campus, UT Health Science Center Houston, School of Public Health, El Paso, TX
Hector Balcazar Sr., MS, PhD , El Paso, Regional Campus, UT Health Science Center-School of Public Health, El Paso, TX
Joe Rodriguez, BS , Department of Parks and Recreation, City of El Paso, El Paso, TX
Diana Hastings, BS , Lower Valley Branch, YWCA El Paso Del Norte Region, El Paso, TX
Lorraine Hernandez, MS, CHES , Centro San Vicente, El Paso, TX
Leticia Flores, MPH , Community Health Worker Program, El Paso Community College, El Paso, TX
María Duarte-Gardea, PhD, RD , Department of Public Health Sciences, University of Texas at El Paso, El Paso, TX
Esperanza Vasquez, CHW , Health Promotion Department, Centro San Vicente, El Paso, TX
The HEART Project (Health Education Awareness Team) is a two- stage 8 year NIH-funded community-based participatory research project aimed to address the high rates of cardiovascular disease and risk factors affecting Hispanics in El Paso, Texas. This presentation illustrates the multi-phasic iterative process employed during the development of the second stage of programming, entitled “Mi Corazon, Mi Comunidad” (My Heart My Community)(MICMIC), and elucidates a core curricular focus on behavioral change and environmental enhancement using an ecological approach. MICMIC development began with an inventory of related programs as well as physical and human resources at one YWCA branch location, two city recreation centers, one senior center, four city parks, and six elementary schools. All pertinent data were gathered via site visits, facility tours, and informal interviews with administrators, staff, and patrons. The second developmental phase was selection of the initial set of MICMIC programs categorized into two types: lifestyle education programs and environment enhancement programs. Each program type was categorized once again into two foci: 1) activities focusing on nutrition, and 2) activities focusing on physical activity. Finally, utilizing best practice methods, additional community health worker-led activities were added including 1) Charlas (coffee talks), 2) Heart-healthy cooking demonstrations, 3) Heart-healthy Grocery Shopping tours, 4) Latin Dance Aerobics in the Parks, 5) Family soccer games, 6) Family swim, and 7) Walking groups in city parks which emphasize peer support and the “buddy system”. Results of the pilot study and baseline measurement of a community phone survey will be showcased.

Learning Areas:
Implementation of health education strategies, interventions and programs
Planning of health education strategies, interventions, and programs

Learning Objectives:
1. Explain the multi-phasic iterative process employed during the development of an ecologically-oriented culturally-tailored cardiovascular disease intervention, using community health workers.

Keywords: Chronic Diseases, Community Health Promoters

Presenting author's disclosure statement:

Qualified on the content I am responsible for because: I am qualified to present because I developed curriculum showcased.
Any relevant financial relationships? No

I agree to comply with the American Public Health Association Conflict of Interest and Commercial Support Guidelines, and to disclose to the participants any off-label or experimental uses of a commercial product or service discussed in my presentation.

Back to: 5184.0: Controlling risk for CVD