233706 CPPW Program Overview and the Community Initiative

Wednesday, November 10, 2010 : 8:30 AM - 8:50 AM

Wayne Giles, MD, MS , National Center for Chronic Disease Prevention and Health Promotion, Centers for Disease Control and Prevention, Atlanta, GA
The American Recovery and Reinvestment Act of 2009 dedicated $650 million to carry out multiple evidence-based clinical and community-based prevention and wellness strategies that “deliver specific, measurable health outcomes that address chronic disease rates.” In response, the Centers for Disease Control and Prevention (CDC) developed Communities Putting Prevention to Work (CPPW). As a part of this program, CDC made available $373 million in competitive funds sustainable, evidence-based, population-based approaches to reduce tobacco use and obesity. For the Community initiative of CPPW, CDC received 263 eligible applications from communities in all 50 states, Washington, D.C., and six U.S. territories. After a thorough review process, awards were made in March 2010 to 44 communities. Twenty-three communities received funding for obesity prevention alone, 14 communities received funding for tobacco prevention alone, and an additional seven communities received funding for both obesity and tobacco prevention efforts. Over the two-year program, awardees will employ evidence-based strategies around media, access, point of purchase, price, and social support and will design their programs to improve the health of their communities through policy and environmental change. Awarded communities will be using multiple strategies to improve nutrition, increase physical activity, and reduce tobacco use rates, initiation, and secondhand smoke exposure.

Learning Areas:
Public health or related education
Public health or related public policy

Learning Objectives:
Describe the CPPW program. List the tobacco control and obesity interventions being addressed among the 44 communities. Describe how CPPW is a component of national, state and local movements to create healthier communities through evidence based policy change.

Keywords: Tobacco Policy, Smoking Cessation

Presenting author's disclosure statement:

Qualified on the content I am responsible for because: I oversee the Communities Putting Prevention to Work program.
Any relevant financial relationships? No

I agree to comply with the American Public Health Association Conflict of Interest and Commercial Support Guidelines, and to disclose to the participants any off-label or experimental uses of a commercial product or service discussed in my presentation.