3239.0 Mass media: Influencing and framing health

Monday, November 8, 2010: 12:30 PM - 2:00 PM
Oral
This session will examine how mass media outlets—news reports, newspapers, television, etc.—frame health issues and influence health behaviors.
Session Objectives: 1. Report what health issues and health disparities are covered by mass media and how media outlets explain causality. 2. Analyze how exposure to mass media influences individual and community health behaviors. 3. Identify strategies for leveraging mass media outlets to promote healthy behaviors.
Moderator:
Carol Girard, DPH

12:30pm
“It was a freak accident”: An analysis of U.S. press framing of injury-producing events
Katherine Clegg Smith, PhD, Susan P. Baker, MPH, Andrea C. Gielen, ScD, ScM, Deborah G. Girasek, MPH, PhD and Alicia Samuels, MPH
     
12:45pm
Framing of health disparities in a professional public health newspaper
Erin K. Knight, MPH and Gregory Benjamin, MPH
     
1:00pm
Exposure to health information in the mass media and its association with healthy lifestyle behaviors and health status
Andy Tan, MBBS, MPH, MBA
     
1:15pm
Adverse outcomes associated with media exposure to contradictory nutrition messages: Results from a population-based sample of cancer patients
Rebekah H. Nagler, PhD and Robert C. Hornik, PhD
1:30pm
"Encrucijada: Sin Salud, No Hay Nada" (“Crossroads: Without Health, There Is Nothing”) – A soap opera that incorporates health topics, Medicaid and CHP+ information into its drama
Cristina Bejarano, MPH, Mariana Enriquez, PhD, Anne Smith and Jesus Fuentes
        

See individual abstracts for presenting author's disclosure statement and author's information.

Organized by: Public Health Education and Health Promotion
Endorsed by: Social Work

See more of: Public Health Education and Health Promotion
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