236479 Chumo (The Bride's Price)

Monday, October 31, 2011: 5:10 PM

Robert Ainslie, MA , Center for Communication Program, Tanzania Field Office, Johns Hopkins Bloomberg School of Public Health, Dar es Salaam, Tanzania
Waziri Nyoni, MSc , Center for Communication Programs, Johns Hopkins Bloomberg School of Public Health, Dar es Salaam, Tanzania
Jordan Riber , Media for Development International, Dar es Salaam, Tanzania
Juma is a poor fisherman who loves telling tales. Amina is the girl who loves to hear his stories. They long to be together, but Amina's father, Ali, wants a better life for her. Ali finds this in Yustus, a rich but self‐serving young suitor. Juma must put everything on the line to save their love, but he must sacrifice more than he bargained for in order to succeed. Meanwhile Amina becomes pregnant. Because her father does not accept Juma, they keep the pregnancy a secret, and thus she does not attend the clinic for antenatal care. The story comes to a climax with Juma in a battle for his life to win the love of his life and Amina is in the battle of her life when she comes down with malaria that goes untreated. All have their wishes and dreams in an intriguing story of love, ambition, determination and Malaria.

Learning Areas:
Communication and informatics
Social and behavioral sciences

Learning Objectives:
At the end of the session the learner will identify the dangers of malaria in pregnancy and be able to discuss some of the barriers of pregnant women getting ANC care.

Keywords: Maternal Health, Communication

Presenting author's disclosure statement:

Qualified on the content I am responsible for because: I have been involved in this type of programming for the ast 15 years. Using entertainment to deliver educational information has been a key to many of the program i have worked on in the past.
Any relevant financial relationships? No

I agree to comply with the American Public Health Association Conflict of Interest and Commercial Support Guidelines, and to disclose to the participants any off-label or experimental uses of a commercial product or service discussed in my presentation.