239927 Mobilizing action toward community health: County Health Rankings and beyond

Monday, October 31, 2011: 8:50 AM

Bridget Catlin, PhD , 517 WARF Building, Department of Population Health Sciences, Madison, WI
In February 2010, the Robert Wood Johnson Foundation (RWJF) and the University of Wisconsin Population Health Institute released the County Health Rankings: Mobilizing Action Toward Community Health (MATCH)--the first set of reports to rank the overall health of nearly every county in all 50 states. The Rankings focus on health outcomes, measures of length of life and quality of life, and health factors that determine health outcomes, measures within four categories: health behaviors, clinical care, social and economic factors, and physical environment. In 2011, RWJF announced a new initiative to expand the scope of the MATCH project to help community leaders work together to translate the Rankings into action and to implement programs and policies proven to improve the factors that most affect health outcomes. The new initiative will focus on 1) connecting communities to evidence-based strategies; 2) fostering a nationwide peer learning network that showcases best practices and connects communities to solutions and each other; and 3) delivering technical assistance and training-with a focus on communities that have ranked in the lowest quartile in the Rankings. This session will give a brief overview of the Rankings, provide examples of the ways that the Rankings have begun to prompt action in communities, and introduce the tools and technical assistance that will be available under the new MATCH initiative.

Learning Areas:
Advocacy for health and health education
Assessment of individual and community needs for health education
Implementation of health education strategies, interventions and programs
Planning of health education strategies, interventions, and programs
Program planning
Public health or related public policy

Learning Objectives:
Describe the County Health Rankings Explain ways that communities have used the Rankings to improve their health Identify tools and technical assistance available under the MATCH initiative

Keywords: Community Health, Community Collaboration

Presenting author's disclosure statement:

Qualified on the content I am responsible for because: I have been a health researcher for over 20 years and have led numerous applied research projects. For the past six years, I have worked at the University of Wisconsin Population Health Institute where our focus is on translating research into policy and practice. I direct projects providing tools and resources, such as the County Health Rankings, for public health professionals, policy makers and community leaders.
Any relevant financial relationships? No

I agree to comply with the American Public Health Association Conflict of Interest and Commercial Support Guidelines, and to disclose to the participants any off-label or experimental uses of a commercial product or service discussed in my presentation.