247051 Pilot study of a vehicular speed reduction intervention in a multicultural community

Monday, October 31, 2011

Anabel Anon, BS , WalkSafe Program, University of Miami Miller School of Medicine, Miami, FL
Christine Stinson, BA , WalkSafe Program, University of Miami Miller School of Medicine, Miami, FL
Gillian Hotz, PhD , WalkSafe Program, University of Miami Miller School of Medicine, Miami, FL
Background/Purpose: Pediatric pedestrian-hit-by-car (PHBC) incidents are a significant source of morbidity and mortality, particularly when children are struck at high vehicular speeds. Neighborhood Speed Watch programs have been effective in decreasing vehicular speeds; however, their effectiveness in diverse communities exhibiting low socioeconomic status and educational level may be limited. The Neighborhood Pedestrian Watch (NPW) program, a comprehensive approach including both in-person education of drivers and components of traditional speed watch programs, was developed to address this issue. Methods: A pilot study was implemented at two elementary schools in Homestead, Florida, a high-risk area for pediatric PHBC incidents. The two-part intervention consisted of (1) an informative warning letter sent to drivers identified to be speeding through a targeted school zone and (2) peer-to-peer driver safety education delivered by parent volunteers to other parents during school drop-off periods. All education and materials were provided in the community's primary languages. Pre- and post-intervention speed assessments within both study sites' school zones were conducted using radar detection. Results/Outcomes: Statistical analysis demonstrates a reduction in the average speed of vehicles in targeted school zones by 5.39 miles per hour (p < .001) from pre- to post-intervention. The overall number of speeding vehicles at both study sites decreased by 22%. Conclusions: NPW interventions can be effective in reducing vehicular speeds within school zones in a multi-cultural urban area of low socioeconomic status. When compared to traditional speed watch programs, results of the NPW intervention suggest a more effective approach to mitigating speeding problems in these communities.

Learning Areas:
Implementation of health education strategies, interventions and programs

Learning Objectives:
1. Explain association between vehicular speed and risk of mortality in pedestrian-hit-by-car incidents. 2. Compare effectiveness and reach of traditional neighborhood speed watch programs and the intervention outlined in the session. 3. Design a tailored speed reduction intervention for implementation in a variety of communities and settings.

Keywords: Injury Prevention, Motor Vehicles

Presenting author's disclosure statement:

Qualified on the content I am responsible for because: I am qualified to be an abstract Author on the content I am responsible for because I coordinate the development, dissemination, and implementation of safety and health programs throughout Miami-Dade County such as the Neighborhood Pedestrian Watch program. As a WalkSafe Project Coordinator, I provide technical assistance and support to personnel in schools and provide health and safety education to children and families.
Any relevant financial relationships? No

I agree to comply with the American Public Health Association Conflict of Interest and Commercial Support Guidelines, and to disclose to the participants any off-label or experimental uses of a commercial product or service discussed in my presentation.