247750 Public Health Nursing Taking the Lead to Promote Tobacco-free Campuses

Tuesday, November 1, 2011: 2:50 PM

Ellen J. Hahn, PhD, RN , Tobacco Research and Prevention Program, University of Kentucky College of Nursing and College of Public Health, Lexington, KY
Amanda T. Fallin, MSN, RN , College of Nursing, University of Kentucky, Lexington, KY
Audrey Darville, MSN, ARNP, CTTS , College of Nursing, University of Kentucky, Lexington, KY
Background and Issues: As college, university, and healthcare campuses adopt 100% tobacco-free policies, public health nurses play a key role in advocacy, collaborative implementation planning, compliance assessment, and tobacco treatment initiatives. Tobacco-free campus policies change the culture of expectations about tobacco use, reduce outdoor tobacco smoke exposure, and promote successful tobacco cessation. Description: This presentation illustrates the key contributions of a team of public health nurses who provide leadership for an ongoing tobacco-free campus initiative at a large public university with an academic medical center. The goal of the campus-wide policy was to create a healthy place to live, work, and learn. A systematic 10-month implementation planning period engaged a total of 200 stakeholders from 35 campus sectors including faculty, staff, students, and neighbors. The policy was integrated into existing student code of conduct and employee corrective action procedures. Lessons Learned: A climate of compliance vs. heavy-handed enforcement was created over time. The university funded 12 weeks of nicotine replacement therapy (NRT) for employees, students, and sponsored dependents who participated in behavioral counseling. Campus tobacco users were five times more likely to use university resources to quit after the policy took effect. NRT sales in the medical center pharmacy doubled within a year after the policy was implemented. Recommendations: Innovative interventions can promote compliance and raise awareness of environmental impacts of cigarette butts on campus. Public health nurses provide critical leadership through all phases of tobacco-free campus policy development, implementation, and evaluation.

Learning Areas:
Advocacy for health and health education
Public health or related education
Public health or related laws, regulations, standards, or guidelines
Public health or related nursing
Public health or related public policy

Learning Objectives:
Discuss the contributions of a public health nursing team to the planning, implementation, and evaluation of a tobacco-free campus policy.

Keywords: Tobacco Control, Public Health Nursing

Presenting author's disclosure statement:

Qualified on the content I am responsible for because: I direct the Tobacco Policy Research Program at the University of Kentucky. I am the co-chair of the Tobacco-free Campus Task Force.
Any relevant financial relationships? No

I agree to comply with the American Public Health Association Conflict of Interest and Commercial Support Guidelines, and to disclose to the participants any off-label or experimental uses of a commercial product or service discussed in my presentation.