249526 Promoting healthy nutrition practices and physical activity among African American families with young children: A national initiative

Wednesday, November 2, 2011: 11:06 AM

Pearline M. Tyson, MA , National Black Child Development Institute, Washington, DC
Natii Wright , SHIRE's Childhood Overweight and Obesity Prevention Program, Summit Health Institute for Research and Education (SHIRE), Washington, DC
Suzanne M. Randolph, PhD , Center for Community Prevention and Treatment Research, The MayaTech Corporation, Silver Spring, MD
This presentation discusses successes and challenges in supporting communities in efforts to develop and strengthen strategies that promote physical activity and positive nutrition among African American families with young children. Rooted in the Let's Move! recommendations, the national initiative to fight childhood obesity, we will describe a national effort to develop materials that help to heighten the visibility and effectiveness of physical activity and positive nutrition campaigns and curricula in Black communities. We will discuss programs field-tested in Milwaukee, WI; Philadelphia, PA; and Greensboro, NC. We will also discuss a cultural competence tool developed for educators' use in assessing nutrition and physical activity curricula. We will discuss the elements of that tool and its possible applications. We will also provide, for participants' viewing, copies of the cultural competence tool. We will discuss lessons learned in culturally adapting existing curricula, activities and materials for African American families with young children and early childhood educators. Implications for future efforts will be discussed in terms of planning, implementation, evaluation, dissemination and sustainability of curricula and promotional campaigns.

Learning Areas:
Chronic disease management and prevention
Communication and informatics
Diversity and culture
Implementation of health education strategies, interventions and programs
Planning of health education strategies, interventions, and programs

Learning Objectives:
List two strategies to promote healthy nutrition practices specifically among African American families with young children Discuss two successes with physical activity and nutrition campaigns and program efforts for African American families Discuss two challenges to promoting healthy nutrition and physical activity among African American families and how to overcome them Identify two sets of new materials and supplemental curricula to promote healthy eating and active living among African American families with young children

Keywords: African American, Obesity

Presenting author's disclosure statement:

Qualified on the content I am responsible for because: I am the program associate coordinating the field testing for curriculum development/adaptation and development of the cultural competence assessment tool.
Any relevant financial relationships? No

I agree to comply with the American Public Health Association Conflict of Interest and Commercial Support Guidelines, and to disclose to the participants any off-label or experimental uses of a commercial product or service discussed in my presentation.