256456 Social and cultural factors: Asian Indian women and mammography, Los Angeles and San Diego counties

Wednesday, October 31, 2012 : 9:30 AM - 9:45 AM

Priya Bhat, MPH , Preventive Medicine, University of Southern California, Los Angeles, CA
Anna Gilmore , Preventive Medicine, University of Southern California, Los Angeles, CA
Jennifer Kotlewski, MPH , Preventive Medicine, University of Southern California, Los Angeles, CA
Zul Surani , Preventive Medicine, University of Southern California, Los Angeles, CA
Background: In California, Asian-Indian women are 3.5 times more likely to get breast cancer than women in India, yet there is a paucity of data regarding the health behaviors and attitudes of this group. We aim to address this research gap by analyzing factors that may be at play in this disproportionate burden of disease. Objective: To examine the social and cultural factors associated with breast cancer screening behaviors, knowledge, and attitudes among Asian-Indian women in Los Angeles and San Diego counties. Methods: Self-identified Asian-Indian women over 40 (n=27) were recruited to participate in this pilot study through a partnership with Saath USA which works with relevant cultural and religious centers. Surveys in Hindi and English were administered by a trained interviewer. A range of topics were addressed, including community health beliefs, social support and culture, and experience with mammograms. Results were analyzed via Microsoft Access. Results: 14.8% of participants listed breast cancer as a community health concern. Most women (88%) believed in the efficacy of mammograms. Associations were also found between the use of herbal medicine and English proficiency. 100% of women felt that friends and family would be supportive of their decision to get a mammogram. Conclusions: A set of important population-specific attitudes and beliefs were revealed, indicating the importance of cultural tailoring in future interventions. Preliminary findings confirm the need for continued epidemiological research.

Learning Areas:
Administer health education strategies, interventions and programs
Advocacy for health and health education
Assessment of individual and community needs for health education
Epidemiology
Implementation of health education strategies, interventions and programs
Public health or related education

Learning Objectives:
Identify social and cultural factors influencing breast cancer screening attitudes and behaviors among Asian Indian women in Los Angeles and San Diego counties. Explain specifics for enhancement of health education efforts for more socially and culturally fluent promotion of mammography to Asian Indian women.

Keywords: Cancer Prevention, Breast Cancer Screening

Presenting author's disclosure statement:

Qualified on the content I am responsible for because: I completed the MPH program (USC) and am currently enrolled in the PhD program at UCSD/SDSU in Global Health. I have been trained and mentored in research methods by faculty at USC. I completed my practicum in India in May where I came up with my own research methods and questionnaire. I plan to become a professor in global health and hope to address the disparity of prenatal care access to women in India.
Any relevant financial relationships? No

I agree to comply with the American Public Health Association Conflict of Interest and Commercial Support Guidelines, and to disclose to the participants any off-label or experimental uses of a commercial product or service discussed in my presentation.