259523 Identification of verbal indicators of health literacy during telephone counseling

Tuesday, October 30, 2012 : 8:50 AM - 9:10 AM

Monica Allen, MPH, DrPH(c) , Division of Research, Kaiser Permanente, Oakland, CA
Rena Pasick, DrPH , Comprehensive Cancer Center, University of California, San Francisco, San Francisco, CA
Carol Somkin, PhD , Division of Research, Kaiser Permanente, Oakland, CA
Background: Comprehension of spoken information, oral literacy, is an acknowledged but poorly studied component of health literacy. Increasingly, medical and education interventions take place by telephone, making oral literacy even more critical. The goal of this pilot study was to explore whether verbal indicators of health literacy can be identified in the course of telephone counseling and used as cues to tailor the conversation. The study is part of a trial to test phone counseling by a nurse educator with newly diagnosed cancer patients who are eligible for cancer clinical trials. Communication with patients about clinical trials is a complex, information-intensive process, and the ability to assess patients' health literacy and tailor communication accordingly could be valuable. Methods: Recorded telephone conversations between patients and nurse educators were transcribed, then coded using the qualitative software program ATLAS.ti. The recordings and transcripts were analyzed using an inductive process of listening to the recordings and reading the transcripts to identify verbal indicators of health literacy. The observed indicators were compared with scores from self-administered surveys using a 3-question measure of health literacy. Results: We identified a number of verbal indicators of patient health literacy, e.g., sentence length and language complexity; proper and improper grammar, correct and incorrect use of medical terminology; patient reports of asking their providers questions and seeking information about their diagnosis and treatment on their own. Conclusion: This project demonstrates a promising approach to assessing health literacy in telephone conversations and offers guidance on tailoring communications about clinical trials participation.

Learning Areas:
Administer health education strategies, interventions and programs
Communication and informatics

Learning Objectives:
1. Identify verbal indicators of health literacy 2. Compare verbal health literacy indicators to a written health literacy assessments 3. Discuss tailoring verbal communications to participants’ literacy level

Keywords: Health Literacy, Clinical Trials

Presenting author's disclosure statement:

Qualified on the content I am responsible for because: I am an MPH in Health Promotion and Education, with training in health literacy, and experience with cancer clinical trials. I am currently serving as Co-Investigator on a study called 'Increasing Participation in Cancer Clinical Trials,' a study to test phone counseling by a nurse educator with newly diagnosed cancer patients who are eligible for cancer clinical trials.
Any relevant financial relationships? No

I agree to comply with the American Public Health Association Conflict of Interest and Commercial Support Guidelines, and to disclose to the participants any off-label or experimental uses of a commercial product or service discussed in my presentation.