261267 Culturally Competent Prenatal Education Can Create Behavior Change

Monday, October 29, 2012

Anna Valle , Program Services, March of Dimes - Texas Chapter, Houston, TX
Comenzando bien (CB) is a prenatal education program created specifically for women in the Hispanic community. CB is designed to promote healthy pregnancies through two main components: the cognitive component is designed to provide accurate and timely information about prenatal care and pregnancy and the behavioral component promotes changes in prenatal health behaviors such as seeking prenatal care, taking prenatal vitamins and healthy eating.

Pre and post test evaluations were provided to women enrolled in CB prenatal education classes in 2010 at 38 various sites in Texas. 2,300 pre-tests were given during the first prenatal class and 2,115 post-tests collected at the final class. Whenever possible facilitators asked mothers to complete a follow-up postcard to obtain birth outcomes and information about behavior changes. 1295 participants reported these outcomes.

96.8% of participants reported that the program provided them with social support. The evaluation showed a significant gain in the number of women with the belief or attitude that seeking prenatal care is important from 36% at the pre-test to 98.3% at the post-test. Behavior change was also strongly demonstrated, 91% stated that CB classes caused them to change their eating habits and 84% changed their exercise habits. Of the 896 participants reporting birth outcomes, 96.8% delivered their babies full-term. This is only 3.2% preterm birth rate compared to the state-wide Hispanic rate of 13.5%. The results reveal that prenatal education provided in a culturally competent manner can improve birth outcomes, enhance participant's social support and create behavior change.

Learning Areas:
Diversity and culture

Learning Objectives:
-Identify a framework for delivering a prenatal education support group for Latino women partnering with local community organizations.

Keywords: Prenatal Care, Pregnancy Outcomes

Presenting author's disclosure statement:

Qualified on the content I am responsible for because: Lead March of Dimes – Texas Staff who has overseen program implementation across state for over 12 years. Grown program and currently responsible for 38 sites who serve over 3,000 Latino pregnant women per year. Annually train, on average, 50 community partners and lay workers who facilitate classes. Oversee annual grants totaling $114,000.00 to support the program across the state. Work with University partner on development and refinement of evaluation instruments and analysis of data.
Any relevant financial relationships? No

I agree to comply with the American Public Health Association Conflict of Interest and Commercial Support Guidelines, and to disclose to the participants any off-label or experimental uses of a commercial product or service discussed in my presentation.