261268 Building healthy communities statewide through local action to meet local 2014 health targets identified by HP 2020 and Maryland SHIP goals

Wednesday, October 31, 2012 : 12:30 PM - 12:50 PM

Madeleine Shea, PhD , Director of the Office of Population Health Improvement, Maryland Department of Health and Mental Hygiene, Baltimore, MD
This session will describe how Maryland's State Health Improvement Process (SHIP) has supported and mobilized 23 county health departments, 46 Maryland nonprofit hospitals, dozens of community health centers and hundreds of other partners to jointly develop local health improvement plans based on Maryland SHIP/Healthy People objectives. SHIP themes are “Accountability”, “Local Action”, and “Public Engagement”. One of the SHIP's main features is a framework of 39 track-able health objectives. For each measure, the SHIP website provides state level baselines and 2014 targets with links to the HP2020 website. Another SHIP thrust is to engage local/regional partners to develop local plans to meet health targets. The SHIP team developed county profiles for 17 Local/Regional Health Improvement Coalitions now operating in every Maryland county, and directly supported by the Maryland Hospital Association. Coalitions are adopting strategies to bend the curve on such measures as "diabetes related emergency department visits" "childhood obesity" and "oral health care access". They are also strategizing how to promote health equity with baseline SHIP racial/ethnic disparity information for 28 measures. SHIP supports localities by providing local data, information on evidence-based strategies, interactive on-line communications, and a toolkit that includes more than 90 tools including resources for Spanish-speaking and other hard to reach citizens. Finally, the SHIP website engages the public with links to helpful services, recommendations, tools and information related to the SHIP measures. It also features "topics of the month" to share information about such topics as "health literacy" and "reducing stress."

Learning Areas:
Administration, management, leadership
Program planning
Public health or related laws, regulations, standards, or guidelines
Public health or related organizational policy, standards, or other guidelines
Public health or related public policy
Systems thinking models (conceptual and theoretical models), applications related to public health

Learning Objectives:
Describe how Maryland mobilized joint local action by Maryland hospitals, local health departments, community health centers, behavioral health providers and other health, education and human service agencies to promote health equity, reduce health costs, and engage the public in community health improvement.

Keywords: Health Care Reform, Community Health Planning

Presenting author's disclosure statement:

Qualified on the content I am responsible for because: I am qualified to be an abstract author on content below because I am the Maryland DHMH Performance Improvement Manager. I direct the Office of Population Health Improvements and I have oversee all the work that will be presented.
Any relevant financial relationships? No

I agree to comply with the American Public Health Association Conflict of Interest and Commercial Support Guidelines, and to disclose to the participants any off-label or experimental uses of a commercial product or service discussed in my presentation.

Back to: 5166.0: Creative Initiatives for Using Healthy People 2020 to Build Healthy Communities – a Joint CHPPD/PHEHP Session