264266 Connecting health administration theory to practice: Competing public health narratives and their consequences for health research, policy, and administration

Monday, October 29, 2012

T. Lucas Hollar, PhD , Master of Public Health Program, College of Osteopathic Medicine, Nova Southeastern University, Fort Lauderdale, FL
The often cited need to bridge theory and practice transcends every administrative field. Within public health administration, despite a seemingly shared understanding of what public health is and does, various professionals, organizations, and policies appear at times to have distinct ways of viewing and comprehending public health issues. These differing understandings exhibit the various paradigms from which participants approach public health. Such paradigms result from the underlying narratives each group employs for making sense of their environments, capabilities, and responsibilities. Therefore, different professionals, organizations, and policies have and transmit alternative narratives for understanding and explaining different public health topics. Public health administrators who are cognizant of such competing narratives can capitalize on the narrative connections between theory and practice in order to most effectively respond to specific public health needs. Although a narrative understanding of public health has transportability and applicability to various public health topics, childhood obesity provides a timely and relevant means for illustrating the ways competing public health narratives inform theory, research, policy, and practice. This work combines Burrell and Morgan's sociological paradigms with van der Maesen and Nijhuis's theoretical perspectives of public health to reveal how four prominent theoretical narratives approach the topic of childhood obesity along the lines of problem recognition, problem definition, policy selection, policy administration, and policy/program evaluation. Through this type of praxis, health administrators can determine potential policy failures, potential best practices, and promising models for future activities that would otherwise be taken for granted within their particular narratives of public health.

Learning Areas:
Administration, management, leadership
Conduct evaluation related to programs, research, and other areas of practice
Program planning
Public health administration or related administration
Public health or related public policy
Public health or related research

Learning Objectives:
1. Discuss ways various public health narratives influence research, practice, and policy related to health administration 2. Evaluate the utility and appropriateness of common public health narratives’ definitions of public health problems, formation of public health policies, and administration of public health policies/programs 3. Design effective and responsive public health interventions that combine theory and practice by synthesizing, as appropriate, competing public health narratives’ understandings of and approaches to specific public health issues

Keywords: Public Health Administration, Policy/Policy Development

Presenting author's disclosure statement:

Qualified on the content I am responsible for because: I am qualified to present this research because my research and scholarly activities are in public health, public policy, and administration theory; I have taught such topics at the undergraduate and graduate levels since 2004 (8 years); and, I have conducted and presented such research at national and international conferences since 2004 (8 years).
Any relevant financial relationships? No

I agree to comply with the American Public Health Association Conflict of Interest and Commercial Support Guidelines, and to disclose to the participants any off-label or experimental uses of a commercial product or service discussed in my presentation.