265300 Effectiveness of Plain Language Curriculum on LA County Department of Public Health Workforce

Tuesday, October 30, 2012

Fred Dominguez, MD, MPH , Health Education Administration, Los Angeles County Department of Public Health, Los Angeles, CA
Susan Srabian, MPH , Health Education Administration, Los Angeles County Dept. of Public Health, Los Angeles
Introduction: In Los Angeles County, 53% of adults have low literacy levels, affecting their ability to search for and use health information, adopt healthy behaviors, and act on important public health alerts. As Department of Public Health employees, we need to make sure our audience has the ability to receive, understand, and apply our messages to make appropriate decisions about their health. In an effort to better communicate with Los Angeles county residents, Health Education Administration (HEA) developed the Plain Language training manual:"Say it Right the First Time" as a guideline for public health professionals. By applying plain language principles, we help our audiences better understand, retain, and apply our health messages. Methods: After conducting more than 15 training session over the past 2 years, HEA examined if the Plain Language curriculum was effective in teaching DPH employees Plain Language communication skills. To measure effectiveness, an evaluation was administered whose parameters focused on intent to use information, satisfaction of training session, and knowledge and confidence before and after presentation. The Paired t-test was used to determine if there was a statistical significance between pre and post test response for “increase in knowledge about the topics presented today” and “Increase in confidence in applying the knowledge or skills presented today”. Results showed using a Pearson correlation that there was a significant increase in knowledge and confidence in applying knowledge between pre and post test. Conclusion Plain Language curriculum developed by HEA is effective in teaching DPH employees plain language techniques.

Learning Areas:
Administer health education strategies, interventions and programs
Assessment of individual and community needs for health education
Communication and informatics
Diversity and culture
Implementation of health education strategies, interventions and programs
Public health or related education

Learning Objectives:
1. Define Plain Language 2. List one way plain language benfits your reader 3. List at least one component of the plain language process

Keywords: Health Literacy, Communication

Presenting author's disclosure statement:
Organization/institution whose products or services will be discussed: Plain Language Training Manual: a how-to communicate effecitively using plain language

Qualified on the content I am responsible for because: I have assisted in developing training manual and have conducted traing sessions
Any relevant financial relationships? No

I agree to comply with the American Public Health Association Conflict of Interest and Commercial Support Guidelines, and to disclose to the participants any off-label or experimental uses of a commercial product or service discussed in my presentation.