Health is wealth: Breast health promotion strategies for African immigrant women
To augment the dearth of literature on this topic, 30 semi-structured interviews were conducted with African immigrant women in Houston, Texas. The Intervention Mapping program planning approach was then employed to plan a comprehensive, community-based, culturally-appropriate breast health program for this population.
Qualitative data findings will be presented as they relate to African immigrants' knowledge, beliefs and attitudes regarding breast health as well as recommendations for breast health promotion strategies. The resultant program and outcomes of its pilot test will also be discussed. These results have implications for identifying unique cultural factors driving African immigrant health, breast health programmatic implementation issues, and strategies for enhancing effective delivery of future public health interventions for this population.
Intervention Mapping is useful in systematically planning a theory-based, culturally appropriate, comprehensive program for African immigrant women in Houston, Texas. Its iterative nature promotes transparency in the planning process and allows for appropriate program adaptation based on scientific evidence and stakeholders' perspectives.
Learning Areas:Implementation of health education strategies, interventions and programs
Planning of health education strategies, interventions, and programs
Public health or related research
Social and behavioral sciences
Discuss qualitative research findings about African immigrant women's experiences regarding breast health and screening service uptake Identify key components of an effective breast health promotion program for African immigrant women Describe effective methods and strategies for promoting breast health behaviors among African immigrant women
Keyword(s): Breast Cancer, African American
Qualified on the content I am responsible for because: I have extensive academic training in Health Promotion and Health Education. With a Master of Public Health in Health Behavior/Health Education and over 5 years of professional experience designing, implementing and evaluating health promotion programs, I have acquired the knowledge and skills to apply socio-behavioral theories into practice. Among my research interests have been immigrant health and women's health promotion through culturally appropriate programs, tailored approaches, and collaborative academic-community partnerships.
Any relevant financial relationships? No
I agree to comply with the American Public Health Association Conflict of Interest and Commercial Support Guidelines, and to disclose to the participants any off-label or experimental uses of a commercial product or service discussed in my presentation.