Advocacy for reducing the role of the global alcohol industry in health education
Learning Areas:Advocacy for health and health education
Implementation of health education strategies, interventions and programs
Planning of health education strategies, interventions, and programs
Describe at least 3 specific strategies the alcohol industry uses to provide information and education on alcohol to the public and to consumers. Identify 2 key findings from the scientific literature on the impact of alcohol-industry sponsored messages of alcohol-related behavior and attitudes. Identify 3 specific ways that the alcohol industry seeks to influence health education professionals and professional organizations. Identify 2 strategies used by health educators and professional organizations to counter the industry's influence.
Keyword(s): Alcohol, Advocacy
Qualified on the content I am responsible for because: I am a leading researcher on alcohol marketing and the alcohol industry. I direct the Center on Alcohol Marketing and Youth at the Bloomberg School of Public Health, and I have published more than 20 articles on alcohol and alcohol marketing.
Any relevant financial relationships? No
I agree to comply with the American Public Health Association Conflict of Interest and Commercial Support Guidelines, and to disclose to the participants any off-label or experimental uses of a commercial product or service discussed in my presentation.