When global and local clash: Lessons from the global polio eradication program
Learning Areas:Communication and informatics
Conduct evaluation related to programs, research, and other areas of practice
Planning of health education strategies, interventions, and programs
Public health or related research
Social and behavioral sciences
Systems thinking models (conceptual and theoretical models), applications related to public health
Assess differences in perspective between global and national health campaigns and local priorities and social norms. Discuss ways to bridge these gaps using risk communication principles. Formulate communication strategies that are sensitive to local social and political environments.
Keyword(s): Risk Communication, Health Communications
Qualified on the content I am responsible for because: I have been working in the area of health risk communication since 2004 and have published and conducted training programs in this area. I am currently working on a book on the global polio eradciation program.
Any relevant financial relationships? No
I agree to comply with the American Public Health Association Conflict of Interest and Commercial Support Guidelines, and to disclose to the participants any off-label or experimental uses of a commercial product or service discussed in my presentation.