Online Program

Integrating Cultural Relevance into Media-Based Health Promotion Approaches (Organized by HCWG)

Tuesday, November 5, 2013: 2:30 p.m. - 4:00 p.m.
This session will explore media-based health promotion approaches in culturally diverse contexts.
Session Objectives: Describe strategies and resources for developing targeted health promotion materials using traditional and web-based tools. Discuss the implications for communication campaigns designed to raise awareness about health disparities. Describe the impact of population wide socioeconomic status on media-based health promotion approaches.

Reality TV takes on indoor tanning   
Maryellen Maguire-Eisen, RN, MSN
An exploration of the cultural-context of little cigar and cigarillo tobacco use among African American young adults: A content analysis of youtube videos   
Kentya Ford, DrPH, CHES, Ming-Ching Liang, PhD, Motolani Ogunsanya, B.Pharm, MS and Kymberle Sterling, DrPH, MPH
Relationships between media use and obesity among youth living in high poverty settings   
Daniel Finkelstein, PhD, Susana Valverde, B.A., Athi Myint-U, EdM, Deborah McLean Leow, Mary Kay Landon, PhD and Lydia O'Donnell, EdD
Prevalence and framing of health disparities in local print news   
Rebekah H. Nagler, PhD, Cabral A. Bigman, PhD, Divya Ramamurthi, MA, Yudy Muneton, LCSW, Sara Minsky, MPH and K. Viswanath, PhD

See individual abstracts for presenting author's disclosure statement and author's information.

Organized by: Public Health Education and Health Promotion

CE Credits: Medical (CME), Health Education (CHES), Nursing (CNE), Public Health (CPH) , Masters Certified Health Education Specialist (MCHES)