141st APHA Annual Meeting

In This section

278866
Gaining traction: How a small foundation with the right partners tackled the big problem of childhood obesity

Monday, November 4, 2013 : 8:30 AM - 8:50 AM

Karen Voci, MA , Harvard Pilgrim Health Care Foundation, Wellesley, MA
Launched in 2007, Growing Up Healthy is the Harvard Pilgrim Health Care Foundation's leadership and funding initiative whose goal is to reduce childhood obesity among children ages 6-12 where Harvard Pilgrim Health Care operates- Massachusetts, New Hampshire and Maine. The strategy behind the Foundation's work is to share knowledge with stakeholders, expand promising efforts from the best, evidence-based practices, and inform policy champions. As a small foundation, we knew collaboration would be critical to make a measurable impact, so we worked to identify potential funding partners to support childhood obesity prevention work throughout our region. We made major investments in one program in each of the states we serve, partnering with other Foundations and organizations on projects that had a wide reach within that state. The purpose of this presentation is to hear about these programs and what the Foundation learned from this five year effort.

Learning Areas:
Administer health education strategies, interventions and programs
Chronic disease management and prevention
Implementation of health education strategies, interventions and programs
Planning of health education strategies, interventions, and programs
Public health or related education
Systems thinking models (conceptual and theoretical models), applications related to public health

Learning Objectives:
Evaluate efforts to reduce childhood obesity through environmental change in ME, MA and NH

Keywords: Obesity, Child Health Promotion

Presenting author's disclosure statement:

Qualified on the content I am responsible for because: Karen Voci is Executive Director of Harvard Pilgrim Health Care Foundation, the corporate philanthropy of Harvard Pilgrim Health Care, and the #1 Health Plan in America for the 9th consecutive year. As Executive Director, she has overseen the expansion of the Foundationís work into New Hampshire and Maine, the reengagement of Harvard Pilgrimís employees in community service and giving, as well as the design and launch of a regional initiative to prevent childhood obesity.
Any relevant financial relationships? No

I agree to comply with the American Public Health Association Conflict of Interest and Commercial Support Guidelines, and to disclose to the participants any off-label or experimental uses of a commercial product or service discussed in my presentation.