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288313
Use of mobile phone and social media technology to uplift community voice for health equity in baltimore city: Exploring the nexus of ICTD and mhealth to ensure equitable participation in the health in all policies agenda
The rapidly evolving fields of information communication technology for development (ICTD) and mHealth present an opportunity to frame and address these challenges. Specifically, the rise of affordable smartphone technology with camera, geocoding and internet capabilities, and the development and integration of interactive social media conduits, holds promise as an accessible avenue to promote civic engagement and uplift community voice. However, many residents are unaware of how to utilize these tools, and unaware of their potential for enhancing civic participation and government accountability—especially within HIA.
Using mobile-phone and social media technology, EM has begun a learning campaign to determine how to capture and enhance community voices within local HiAP discourse. EM has emphasized “storybanking” as a strategy to learn how residents experience well-being, inviting them to share stories through video/photography—stories that will be geocoded and mapped on a mobile-accessible web platform developed to amplify voice, facilitate action, and enhance political accountability and responsiveness. This presentation will discuss conceptual underpinnings, project development processes, preliminary findings and potential impact.
Communication and informatics
Public health or related organizational policy, standards, or other guidelines
Public health or related public policy
Learning Objectives:
Describe the fields of mHealth and ICTD and demonstrate their relevance within health equity movements
Identify applications of mobile-phone and social media technology to promote civic engagement within HiAP and HIA work
Discuss the utility of mHealth and ICTD approaches within public health practice, especially HIA
Keywords: Community-Based Public Health, Public Health Advocacy
Qualified on the content I am responsible for because: I support Equity Matters' work in Baltimore as the volunteer task lead for the Internet Strategies project. In this role, I have worked with team members to explore the use of social media to engage the community around health impact assessments, neighborhood health indicators, and health equity. I have also led development of e-learning tools for community health workers and am interested in using new technology to empower community in public health research and policy.
Any relevant financial relationships? No
I agree to comply with the American Public Health Association Conflict of Interest and Commercial Support Guidelines, and to disclose to the participants any off-label or experimental uses of a commercial product or service discussed in my presentation.