141st APHA Annual Meeting

In This section

290509
Methods to ensure relevance, usefulness and accessibility in developing popular health education materials about women's health

Tuesday, November 5, 2013

Shannon Sarah , Hesperian Health Guides, berkeley, CA
Many important topics in women's health – including sexuality, family planning, unsafe abortion, HIV, and violence against women – can be difficult for health educators to discuss with their community. In response to feedback asking for community organizing support, Hesperian created a new health education and community organizing resource, Action Guide for Women's Health, which has activities and strategies to help health promoters tackle discussions and actions on these difficult topics. This resource was reviewed by professional health care providers and experienced organizers and was field-tested by community-based groups in 23 countries. This participatory method enables the production of relevant material and inclusion of activities that are practical and motivating. Of particular interest was participants' comfort level discussing challenging topics, so a new component to the field-testing process was introduced - a pre- and post-test survey. The short questionnaire was designed by a qualitative researcher and program evaluation specialist, incorporating input from end users, and was distributed to participants before field-testing started and after it was completed. Initial results indicate that field-testers had various levels of experience and comfort addressing the topics covered, and that exposure to the information in the guide gave users more confidence in leading challenging discussions. While the field-testing process is designed to gain feedback from users about materials in the development process, it is important to follow up with users after they have had time to familiarize themselves with and practice the activities and strategies offered in order to fully evaluate the material's efficacy.

Learning Areas:
Conduct evaluation related to programs, research, and other areas of practice

Learning Objectives:
Design a pre-test post-test survey to get information on usefulness and relevance of popular health education materials about women’s health

Keywords: Women's Health, Community Health Promoters

Presenting author's disclosure statement:

Qualified on the content I am responsible for because: I am a senior women’s health editor at Hesperian Health Guides. I hold a master’s degree in public health, have additional graduate training in medical anthropology and journalism, and have been involved in the production of almost all Hesperian materials. I have worked in community-based health care settings in Mexico, Nepal, several countries in Africa and with under-served urban communities in the United States.
Any relevant financial relationships? No

I agree to comply with the American Public Health Association Conflict of Interest and Commercial Support Guidelines, and to disclose to the participants any off-label or experimental uses of a commercial product or service discussed in my presentation.