141st APHA Annual Meeting

In This section

293674
Florida A & M University (HBCU), and The Atlanta University Center - Clark Atlanta University, Morehouse College, and Spelman College (HBCUs)

Monday, November 4, 2013 : 2:30 PM - 2:50 PM

Amelia J. Cobb, MPH, MBA , The Wright Group, Washington, DC
Florida A & M University (FAMU), in Tallahassee FL has collaborated with student groups and ambassadors on campus to plan and implement women's health activities. The student leaders take full control of planning health promotion events, working with the campus-community taskforce to get speaker and health resources for students, and assess participation. National Women and Girls' HIV/AIDS Awareness Day and National Women's Health Week are primary campaigns on campus, along with the innovative FAMU Campus Bike Program. Students can rent bicycles to ride around campus, encouraging physical activity. This initiative funded the purchase of bike racks for bicycle parking.

In 2009, the Bureau of Justice Statistics found that young women in college experience the highest rates of intimate partner violence; and 1 in 5 women will be the victim of attempted or completed sexual assault during her college years. The Wright Group created two Ending Violence Against Women (EVAW) HBCU Projects initiatives to address this issue, 1) Her Story Films--a national student film contest to address HIV/AIDS and violence against; and 2)Alumni Perspectives--twenty-three (23) YouTube videos that comprise of a web series to engage spoken words of 9 (nine) HBCU alumni as advocates for ending violence against women on college campuses and in the African-American community at-large. Clark Atlanta University, Morehouse College, and Spelman College EVAW Projects utilize social media as a tool for outreach (website, Twitter pages, YouTube, student databases, and listservs of approximately over 5,500 HBCU student members). In 2009, the Wright Group has established mini-grants to support Denim Day USA at Historically Black Colleges and Universities (HBCUs). Denim Day USA at HBCUs addresses sexual violence on college campuses and encourages participation of community members, elected officials, businesses and students to make a social statement with their fashion by wearing jeans and campaign shirts.

Learning Areas:
Chronic disease management and prevention
Diversity and culture
Implementation of health education strategies, interventions and programs
Planning of health education strategies, interventions, and programs

Learning Objectives:
Identify innovative, interactive strategies and ways to improve student engagement of violence against women prevention and participation through student film contest, websites, and social media outlets; Assess the effects of social media strategies on college campus public health initiatives and campaigns Describe the benefits of student-driven public health promotion among students at HBCUs.

Keywords: HIV/AIDS, Violence

Presenting author's disclosure statement:

Qualified on the content I am responsible for because: I've been working as a health care professional for more than 15 years in various fields. I have presented at several national conference on violence against women. I'm currently the Director for national pilot projects focused on violence and HIV/AIDS among women: Ending Violence against Women (EVAW): HBCU Project and The National Partnership to Reduce Intimate Partner Violence and HIV. I'm also an Adjunct Professor on women’s health issues since 2008 at the GWU.
Any relevant financial relationships? No

I agree to comply with the American Public Health Association Conflict of Interest and Commercial Support Guidelines, and to disclose to the participants any off-label or experimental uses of a commercial product or service discussed in my presentation.