Jennifer L. Harris, PhD, MBA

Yale University
Rudd Center for Food Policy and Obesity
PO Box 208369
New Haven, CT
USA 06520-8369
Email: jennifer.harris@yale.edu

Biographical Sketch: Dr. Harris is Director of Marketing Initiatives at the Yale Rudd Center for Food Policy where she is responsible for research to understand the extent and impact of youth exposure to food marketing. She received a B.A. from Northwestern University, an M.B.A. from The Wharton School, and a Ph.D. in Social Psychology from Yale University. She also worked for eighteen years as a marketing executive and consultant. Dr. Harris has written on the pervasive influence of food marketing on health-related behaviors and beliefs.

Papers:
4219.0 Fast-food marketing targeted to children and adolescents: Increasing youth engagement with brands