Register for the meeting now
3171.0
Social Marketing and Health Communication Campaigns (Organized by HCWG)
Social Marketing and Health Communication Campaigns (Organized by HCWG)
Monday, November 4, 2013: 10:30 AM - 12:00 PM
Oral
Session Objectives: Explain the development of effective campaign messages and strategies for dissemination
Evaluate the effectiveness of new social media campaigns in changing health attitudes, intentions, and behaviors
Describe how social marketing and social media can influence campaign development and implementation
11:15am
See individual abstracts for presenting author's disclosure statement and author's information.
Organized by: Public Health Education and Health Promotion
See more of: Public Health Education and Health Promotion