Translation and beyond: Effective oral health communication for Latino communities
Monday, November 4, 2013: 2:30 PM - 4:00 PM
Latinos are not only the largest but also the fastest growing minority group in the U.S. The most recent U.S. census (2010) identified 16% of the total U.S. population as Latino or Hispanic. By 2050, Latinos are projected to be approximately 30% of the population. Latinos are disproportionately affected by oral health problems, have low oral health literacy and low rates of dental care access and use. This is particularly true among Latinos who are Spanish-language dominant or living in poverty.
To address these disparities and the growing and unique oral health communication needs of vulnerable Latino populations, this session will: examine socio-cultural considerations for effective health communication and outreach to vulnerable Latino populations using examples from the oral health field; guide participants through the message and intervention development process addressing theory and best practices for tailoring approaches to meet the needs of Latinos; and engage a diverse public health audience, including practitioners and researchers interested in oral health, Latino health and health communication.
Session Objectives: Describe the changing demographics and disparities in oral health status and access to care among Latinos
Discuss the need for improved oral health communication targeted/tailored to vulnerable Latino populations
Discuss socio-cultural considerations for effectively developing and disseminating oral health information/interventions to vulnerable Latino communities
Identify best practices for effective communication and outreach in Latino oral health prevention and promotion efforts
Demonstrate the practical application of health communication theory/research in the development of oral health interventions for Latino communities
See individual abstracts for presenting author's disclosure statement and author's information.
Organized by: Oral Health