Utilizing gaze patterns and EKG measurements to analyze responses to a “dirty bomb” decision aid in disadvantaged people with limited literacy: How can we make communication materials better?
Sarah Bass, Ph.D., MPH1, Thomas Gordon, Ph.D.2, Ryan Gordon3 and Claudia Parvanta, PhD4
(1)Temple University College of Public Health, Philadelphia, PA, (2)University of Massachusetts-Lowell, Lowell, MA, (3)Temple University, Philadelphia, PA, (4)University of the Sciences, Philadelphia, PA