Online Program

327250
MAESTRA: A mHealth Application to Enhance Support, Treatment Readiness and Adjustment among Spanish-Speakers Diagnosed with Cancer


Tuesday, November 3, 2015 : 2:30 p.m. - 2:50 p.m.

Evelyn Cordero, B.A., Feinberg School of Medicine, Northwestern University, Evanston, IL
Jennifer Banas, EdD MPH, Department of Health, Physical Education, Recreation, and Athletics, Northeastern Illinois University, Chicago, IL
David E. Victorson, Ph.D., Department of Medical Social Sciences, Northwestern University, Feinberg School of Medicine, Chicago, IL
Sandra Gutierrez, M.Ed., Department of Medical Social Sciences, Northwestern University, Feinberg School of Medicine, Chicago, IL
Judy Guitelman, BA, Chicago, IL
Introduction: Cancer and its treatment can significantly impact health-related quality of life (HRQOL), particularly for Hispanics. The heterogeneity of the Hispanic population can make it difficult to adequately and accurately develop interventions to address these disparities. Tailor-friendly mHealth technologies may offer a solution. There is little research on the use of such technologies designed to positively impact Hispanic cancer patients’ HRQOL. Objective: The purpose of our research was to identify breast-cancer diagnosed, Spanish-speaking Latinas’ needs for support and preferences for a mhealth support tool. Methods: We employed a user-centered, community-engaged research design, consisting of a comprehensive literature review, focus groups, and individual cognitive interviews. Results: Focus group (n=30) results revealed a mHealth support tool should not only offer information and support on disease and treatment effects, but also be responsive to the emotional and social challenges a person faces.  Cognitive interview results (n=10), conducted with an initial prototype, indicated the tool would be very useful. The majority of participants were satisfied with the look, feel, organization, purpose, ease of use, and content provided, and said they would use it.  Conclusion: Findings indicate positive support for a social networking mobile application tool, designed with Spanish-speakers in mind, connecting recently diagnosed cancer patients with cancer survivors. Our next steps include the complete development of the prototype and pilot-testing it with members of local cancer support groups that support Spanish-speakers diagnosed with breast cancer. Given future positive findings, we would expand the effort to other forms of cancer.

Learning Areas:

Administer health education strategies, interventions and programs
Communication and informatics
Public health or related public policy
Social and behavioral sciences

Learning Objectives:
Explain the process of designing a mobile application health intervention. Describe those factors for consideration in the design of a mobile health intervention for Spanish-speakers.

Keyword(s): Health Promotion and Education, Cancer Prevention and Screening

Presenting author's disclosure statement:

Qualified on the content I am responsible for because: I was a research assistant on the project.
Any relevant financial relationships? No

I agree to comply with the American Public Health Association Conflict of Interest and Commercial Support Guidelines, and to disclose to the participants any off-label or experimental uses of a commercial product or service discussed in my presentation.